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However, the lack of buttons in the chatbot can be a disadvantage for customers. Instead of providing ready-made response options, customers have to write text messages themselves, which can take more time and effort. However, Synergy tries to ensure maximum convenience for customers by providing clear instructions and quick responses from the chatbot.

Overall, the use of WhatsApp in the Synergy educational platform allows the company to effectively interact with clients, providing personalized consulting.

WhatsApp is the most popular app in over 100 countries Greece WhatsApp Number List worldwide, which confirms its wide popularity and reach. Brands actively use WhatsApp to offer personalized services, conduct marketing campaigns, and provide quality support to their customers. This allows them to effectively interact with the audience and strengthen their position in the market. Over 2.24 billion active users worldwide demonstrate the enormous potential of this platform.

Conversational Marketing: A New Wave in Business Communications with WhatsApp
Adidas: Hotline in Whatsapp
Adidas, a well-known sportswear brand, decided to use a WhatsApp marketing campaign to launch a new line of shoes (Predator Mutator 20). The brand wanted to attract a niche audience: football fans. A player missing an important match due to unexpected circumstances is a nightmare that all teams fear.



Conversational Marketing: A New Wave in Business Communications with WhatsApp
Adidas developed a unique WhatsApp hotline called "Rent-a-Pred" to help football teams find replacement players for matches. To do this, teams simply had to send a message to a special WhatsApp number stating their requirements. Adidas would offer experienced players from its database as potential replacements. This campaign was carried out for a short period of time, but the results exceeded all expectations.
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WhatsApp Number Database

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